Combo charts use both axes to show a comparison between different KPIs. They work in a similar way to Column charts except with the option to configure how to display individual metrics (Line and Pub/Bar). The right axis is often used If a data set is significantly smaller than the rest of the KPIs.

1. Combo Chart: Double Axis

• In this chart, we display Users and Revenue per User by weekday. Data is aggregated by weekday for the selected time period.

• Adding an average reference will provide additional information about what to look for during analysis. For example, in the above chart, we can analyze “Why is Thursday’s average Revenue 71% higher than the rest of the week?"

Recommended: Yes

• Unless X-Axis is a date, keep the number of pubs/bars to a max of 15.

• Always use a double Axis configuration if one of your data sets is significantly smaller than the rest of the KPIs. Display smaller value metrics on the right Axis.

2. Combo Chart: Single Axis

• In this chart, we display Users and Revenue per User by weekday. Data is aggregated by weekday for the selected time period.

Recommended: Yes

• Unless X-Axis is a date, keep the number of pubs/bars to a max of 15.

• A Single Axis configuration works well if the metrics you are comparing have at least a 3-5% difference. In the next example, we will use a Single Axis configuration for the Stacked Combo chart to see how it compares

3. Stacked Combo Chart: Single Axis

• In this chart, we are comparing Users, Returning Users and Revenue per User against the total. The Revenue per User line is a straight line on the bottom of X-Axis. This is why you should always use a double Axis configuration when one of the metrics you are comparing is significantly smaller than the rest of the metrics.

Recommended: No

• A Single Axis configuration works well if the metrics you are comparing have a difference of at least 3-5%.

4. Stacked Combo Chart: Dual Axis